Hello flower friends!
Take your flower obsession to the next level!
Hi! I’m Ellen. I’ve been a florist for over 15 years. Now I’m sharing all of the knowledge and stories from my flower adventures. Join me and my flower friends:
Subscribe to my free weekly newsletter. I write flower profiles, stories from the farm, news and more!
Subscribe to my YouTube channel. I make videos demonstrating sustainable floral design and life as a florist.
Take my online classes hosted by The Gardener's Workshop.
Join FlowerMore, my online community of flower nerds. We dig deep into the endlessly fascinating world of flowers!
Meet flower friends on FlowerMore! We nerd out with other flower-obsessed people who want MORE flowers in their lives.
Choose your starting point
Free resources to begin your flower adventure with me!
How to Make Money Working as a Florist
Free
Watch my free video where I evaluate florists’ revenue sources: how profitable, how difficult, barriers to entry, and more. Whether you are starting your business or looking to expand, this video will help you to decide what income streams are best for your florist enterprise.
Guide To Foam-Free Mechanics
Free
Designing with floral foam has issues. I created this guide to explain the hazards of floral foam and the benefits of alternatives. My guide to foam-free mechanics describes eight tools and techniques you can use to keep your flower arrangement in place with sustainable and healthy practices .
Pro Tips to Make Your Flowers Last
Free
We all want our cut flowers to last as long as possible. The clock is ticking the moment the stem is cut. Don’t worry. I have several pro tips to get the most out of your flowers! Download my free pdf to learn about sourcing, choosing varieties, and creating optimal conditions for floral longevity.
